Weekend Reading List

It’s time for a roundup of some great content we found over the last few weeks online for entrepreneurs. Need a weekend read? Here is a list to power through and help motivate and inspire this weekend.

I Left My Job, Failed at a Start-Up, and Changed My Life – Huffington Post
Kurtis Wilkinson left behind a senior role in management consulting to start a talent marketplace for freelance consultants three years ago. Unfortunately his business model didn’t gain traction, but despite his start-up failing, it was still the best thing that ever happened to him professionally.

Nine Social Media Marketing Pros Share Their Best Advice for Today’s Entrepreneurs – Shopify
Today there are roughly 2.34 billion social network users in the world, which means that in an overcrowded space, you need to stand out. These nine social media pros shared with Shopify their thoughts on social media marketing and how entrepreneurs should tackle it.

How Great Customer Experiences Create a Standout Brand – Virgin
Customers must feel that a brand experience is like no other in order to build brand loyalty. In this article by Virgin, they look at brands with cult followings like Apple and Zappos to see how they’re mastering the branding game to stand out and create loyalty.

She Built an App Without Knowing How to Code—and is Now a Millionaire – Entrepreneur
Working in marketing, Tara Reed didn’t know a thing about coding, but after realizing an opportunity in the industry when it came to making a more comfortable way of shopping, she jumped on it.

Want to Be a Great Leader? Encourage Lots of Mistakes and Weird Career Moves – Forbes
Amir Orad took one company from $30 to $200 million in revenues within a few years, and that’s only one thing on his resume. Find out what this leader believes to be the secret sauce and how he encourages staff to make mistakes and step back in their careers to step forward.

Happy reading!

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