The one absolute truth
Terry Thompson, Surrey, BC, CYBF Mentor, firstname.lastname@example.org
In my last article (Managing Corporate Culture – The essential factor for success), I revealed how critical the role of the CEO is to building corporate culture. It is not a surprise to learn that the one absolute truth relates to this conclusion. That truth is that the CEO must be prepared to spend considerable time on the priority areas. Depending upon the CEO time commitments and skills, this may require a major behaviour change for the CEO. Like any behaviour change (e.g. quitting smoking, eating better, exercising more, etc.), a personal program is needed to ensure its success.
The key to developing a behaviour change program for a CEO related corporate culture is to:
It is important not to try to do everything at once. Like any behaviour change, the more drastic and immediate the change, the less likely it is to be successful. You should develop a plan that takes into account the realities of your current situation, particularly time. In my case, I approached it as follows:
Your test is that if you cannot accomplish items number 1 and 2 above (analyzing CEO’s role and upgrading vision/values and internal communication), you will not be able to move to items 3 and 4. In my next articles I will provide more details regarding how I approached 1 and 2 above. After that I will get into 3 and 4.
Should have any questions or feedback regarding the content of this article please email me (Terry Thompson) at email@example.com.