Tips & Tools

Customer Empathy Map: Understanding Your Customer

Undertake a “day in the life” exercise exploring who your customers are and how you reach them.

Download Tool

For most companies their ability to generate sales is the largest factor that contributes to their success. To successfully sell your product and service, you need to have an understanding of the needs of your customers whether they are end-users or other businesses.

The customer empathy map will help you to better understand what your customers are thinking. This exercise helps you to stop and consider what your customers are hearing, seeing, saying and thinking.

Download our template today by clicking the ‘Download Tool’ button at the top of your screen.

Business Plan Writer
Check out our FREE interactive Business Plan Writer packed full of tools and templates to help you create this important document
Business Plan Writer
Foundations of Building a Business Pitch Deck
Presented by Spin Master
Foundations of Building a Business Pitch Deck
Business Plan Essentials
A quick overview of what’s needed
Presented by BMO Financial Group
Business Plan Essentials
Cash Flow Template
Get your numbers in line to apply for start up capital!
Cash Flow Template